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Pop-In@Nordstrom Welcomes Allbirds

04.19.18

Pop-In@Nordstrom is partnering with Allbirds, the digitally-native footwear company that uses premium natural materials to make modern, sustainable footwear a reality. Pop-In@Nordstrom Welcomes Allbirds marks the brand’s first national and international in-store retail partnership in select Nordstrom stores such as at South Coast Plaza, as well as online at Nordstrom.com/pop.

Since launching the brand in 2016, co-founders Tim Brown and Joey Zwillinger have worked to create better things in a better way and are on a mission to prove that comfort, design and sustainability aren’t mutually exclusive.

Pop-In@Nordstrom Welcomes Allbirds will feature five exclusive colors in addition to the full product assortment of men’s and women’s styles. The selection includes three silhouettes: the Runner, Lounger and Skipper. The shoes will be offered in a combination of their cult favorite Wool collection fabric, along with their newly launched Tree collection material made of a textile spun from eucalyptus fiber. Each pair retails for $95.



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