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Giving Back Beauty at Mother’s

On Earth Day, Monday, April 22, Mother’s Market Costa Mesa will begin raising funds to support building schools and alleviating poverty in West Africa through a partnership with award-winning Alaffia, a sustainable skincare company. (Self Magazine gave their Curl Oil the Best of Beauty Award 2012.) Mother’s Market will host a special short film detailing Alaffia’s mission with the company’s founder, Olowo-n’djo Tchala, on hand to answer questions from 6:30 to 7:30 p.m.

Through the sales of its Shea butter products, Alaffia funds community projects, including building schools and funding maternal health projects, and partners with clinics to fund prenatal care and counseling to hundreds of women annually.  Alaffia offers cleansers, toners, moisturizers, facial serums, lip balms; as well as Shea butter body care such as soaps, lotions, creams and balms; Shea Butter Hair Care, shampoos and conditioners.

A portion of the sales of an exclusive travel-sized Shea butter hand cream, specifically created for Mother’s Market, will go toward the company’s fundraising efforts.

1890 Newport Blvd. in Costa Mesa. 949.631.4741

Tiffany’s New Atlas Jewelry Designs

Tiffany & Co. just introduced its latest additions to its striking Atlas jewelry collection reflects a tradition of excellence for the past 177 years. The new options embrace the collection’s signature Roman numerals from the Atlas clock carried over from Tiffany’s Fifth Avenue store in New York City. This elegant pattern crafted in 18 karat yellow, white or rose gold, as well as sterling silver, is featured in new bangles, medallion pendants and band rings, as well as wide cuffs in a weave of numerals.

Every variation on the theme reflects a tradition of excellence that over the past 177 years has made Tiffany & Co. an international house of design. Here, the highest standards of quality and craftsmanship are matched by brilliant jewelry that captures the imagination and epitomizes contemporary life. The newest Atlas jewelry collection brilliantly articulates this enduring legacy.

Open 10 a.m. to 9 p.m. Monday through Friday; 10 a.m. to 8 p.m. Saturday; 11 a.m. to 6:30 p.m. Sunday.

The Tiffany Atlas jewelry collection is available at Tiffany & Co. at South Coast Plaza. 714.540.5330

Legendary Board For Cancer Research

In honor of March’s National Cancer Awareness Month, SeaVees shoes is auctioning off a custom-made Reynolds "Renny" Yater Spoon longboard on eBay through March 26 with all proceeds benefiting colon cancer research.

Seavees is kicking off their 50-year anniversary and Legend Series celebration, by partnering with Yater, the renowned surfboard shaper who carved out the original Yater Spoon in 1964. And its thin, light and easy to maneuver shape remains the board of choice among many longboarders even today.

For more information visit here, and you can bid on eBay here.

Max Mara’s Fall 2014 Ready-to-Wear

MaxMara at South Coast Plaza is anticipating the beautiful remodel of its new flagship store to debut in mid-May. During the interim, you can shop at its temporary boutique near the Carousel.

MaxMara’s latest fall 2014 ready-to-wear collections seen on the runways at fashion week in Milan, received great reviews for its inventive use of menswear fabrics, traditional tweeds, plaids and checks, as well as a vibrant lichen green accent.

The MaxMara design team released a cozy knit cardigan, a fabulous peacoat, traditional man’s coat cut from four different kinds of wool, as well as tween and herringbone, and plaids from the shoulder to hem. We also loved the dresses, trousers, below-the-knee tube skirt, and blouses all in MaxMara’s luxurious fabrics.    

Open 10 a.m. to 9 p.m. Monday to Friday; 10 a.m. to 8 p.m. Saturday; 11 a.m. to 6:30 p.m. Sunday.

Level 1, MaxMara South Coast Plaza is near the Carousel and Disney Store in Costa Mesa. 714.754.7900

One of A Kind Lifestyle Store

Shop local at Transformations, a new hybrid lifestyle store in Long Beach stocked with high-end estate pieces (some from celeb and designer homes), original artwork, one-of-a-kind vintage movie posters, handmade jewelry, handcrafted fountains and home furnishings. Some of its merchandise can be viewed here.

Transformations is also offering free meditation classes on Wednesday morning at 9 a.m. plus some other life-enhancing workshops such as painting and intro to Feng Shui. The complete calendar is here.

Open 11 a.m. to 7 p.m. Sunday, Tuesday-Thursday; and 11 a.m. to 8 p.m. Friday and Saturday.  

 3409 East Broadway (Belmont Heights neighborhood) of Long Beach. 562.438.1267.

Max Mara’s After Christmas Sale

One of the best sales of the season for fashionistas, the Max Mara fall/winter 2013 sale, starts Thursday at 10 a.m. at Max Mara South Coast Plaza. You can find most apparel reduced 50% off, and most coats reduced 30%.

The fall/winter fabrics and colors are classic and timeless, such as the maxi cable cashmere, camelhair, cashmere fabrication, velvet and shearling as well as the new camel fabrics from spun alpaca that feel as soft as fur in a range of greys, from stone to blues and blacks, or yarn-dyed stripes. MaxMara’s fall collection includes coats, jackets, blouses, trousers, knitwear, skirts, dresses, tops and t-shirts and even accessories.

Open 10 a.m. to 9 p.m. Monday to Friday; 10 a.m. to 8 p.m. Saturday; 11 a.m. to 6:30 p.m. Sunday.

MaxMara South Coast Plaza is at 1st level, Jewel court in Costa Mesa. 714.754.7900.

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